The International Journal of Advances in Business and Management Research (IJABMR) (eISSN 2584-1718) is a globally accessible, peer-reviewed online journal published quarterly—in March, June, September, and December—by Swami Vivekananda Global Academy, India. The journal made its debut in September 2023 and has since served as a dynamic forum for academic and professional exchange.

IJABMR is dedicated to advancing knowledge and fostering innovation in the fields of Business and Management. Its core mission is to publish impactful research that contributes meaningfully to contemporary business theory and practice. The journal welcomes scholarly contributions from a wide spectrum of domains, including but not limited to business strategy, organizational behavior, leadership, entrepreneurship, finance, human resource management, and advanced marketing practices.

With a commitment to academic excellence and global inclusivity, IJABMR provides an open platform for researchers, academics, professionals, practitioners, and students across the world to share original and thought-provoking work. The journal accepts a diverse range of submissions, including empirical and theoretical research papers, case studies, conceptual frameworks, literature reviews, book reviews, analytical models, simulation studies, and technical notes.

In its effort to reach a broad international audience and ensure clarity in communication, IJABMR kindly requests that all manuscripts be submitted in English. The journal invites researchers and scholars from around the world to contribute to its ongoing dialogue in shaping the future of global business and management thought.

Topics of interest to IJABMR readers include:

• Business Administration
• Human Resource Management
• Business and Marketing
• Crisis Management
• Finance
• Stock Market Analysis
• Organization Studies
• Marketing Management
• Brand Management
• Business Ethics
• Product Development
• Social Media Marketing
• Digital Marketing
• Marketing Forecasting
• Customer Behaviour and Satisfaction
• IT Marketing
• Business Advertising

Published by

Swami Vivekananda Global Academy, India

Address: 19/1, P. C. Banerjee Road, Dakshineswar, Kolkata - 700 076 West Bengal, India

Email: info@svgacademy.org