K S, R.; M, S. From Credibility to Purchase Intention: The Role of Audience Engagement in Influencer Marketing. International Journal of Advances in Business and Management Research (IJABMR), [S. l.], v. 3, n. 4, p. 1–11, 2026. DOI: 10.62674/ijabmr.2026.v3i04.001. Disponível em: https://ejournal.svgacademy.org/index.php/ijabmr/article/view/347. Acesso em: 22 jun. 2026.